Are you looking for the best fashion show in Asia? Do you love handcrafted artisan ensembles? Here is your essential guide to the real originators of individuality and style in South East Asia.

Unknown to most is that Vietnam has a staggering 54 different ethnic minorities, many of whom's cultural costumes are more creatively crafted and indigenously inventive than those so-called couture designers in Paris.   

The Red Dao

Red Dao costumes are particularly striking in contrast to the green rice paddy fields they cultivate. Their costumes are trimmed with red and white borders, their trousers intricately embroidered with motifs of family life and animist symbology, and their headdresses are often embellished with silver studs, coins and tassels.

red dao textilesred dao textiles

The Flower Hmong

The Flower Hmong women of Bac Ha could give Anna Dello Russo a run for her money with their clashing color combinations and vivid style. Flower Hmong cultural dress is a contradictory fashion fusion of both traditional craftsmanship, coupled with modern, mass-produced materials. Costumes cover women and children in a kaleidoscope of colours from head to toe using heavy pin stripe appliqué, hand embroidery and neon beaded fringe work.

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The Viet Kinh

Viet Kinh devotees use a staggering 57 costumes in their spiritual ceremonies, whilst worshiping the Gods of the Four Worlds. Stitching the stories of legends and sorcery into each outfit, it is believed one of many gods will come down to earth and possess the spirit medium that wears it. Only very special people are chosen by the temple to perform this role, men provide the vessel for the female gods and women embody the males. Costumes can vary in price depending on the wealth of the temple and craftsmanship. The most expensive attire use only the finest silk, with majestic motifs hand-embroidered in metallic gold threads. Jackets can range from $50-$1000 USD.

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The Ha Nhi

The Ha Nhi Vietnamese hilltribe is actually a Tibetan- Burmese speaking minority living in northern Vietnam. They have two very different traditional dresses depending on their location. The Ha Nhi of Lai Chau wear an exciting combination of multi-coloured striped sleeves, silver studded triangle details and a headdress made from beads, ribbons, pompoms and tassels. The Lao Cai Ha Nhi wear indigo blue and weave and dye their fabrics by hand before embroidering simple, yet linear geometric borders on the cuffs, sleeves, collar and central panel.

ha nhi textiles

The LoLo of Lung Cu

The LoLo of Lung Cu are indistinguishable from regular Vietnamese people as they wear regular western style clothes every day. But a few times a year, they celebrate special occasions by donning the most elaborate and decorative outfits imaginable. A wide, labour-intensive variety of textile techniques are employed to create this cultural costume, such as batik, appliqué, embroidery, tassels, ribbons and buttons.

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The Lao Lu

The Lao Lu people from Lai Chau Province in North Vietnam cultivate cotton, silk and natural dyes to make their costumes. They select colourful fabrics with bird, tree and flower patterns to patchwork together in long, small strips on the skirts, and decorate their jackets with silver studs, coins and pompoms. The most complicated part of the outfit is the rhombic weaving pattern on the skirt, which takes years of practice to learn. Lao Lu women are deemed not fit for matrimony until they can make their own clothes.

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The Flower Lolo

The Flower Lolo of Meo Vac in Ha Giang Province hand appliqués just under 4,000 rainbow coloured triangles onto each traditional dress. Five triangles can take up to two hours to sew (said from first-hand experience). Constructing a single outfit takes about one year to make. Clothes are made by mothers for their daughters and only worn for the most important of occasions.

the flower lolo

The Black Lolo

The Black Lolo reside in wooden stilt houses, high in the mountains surrounding the small town of Bao Lac in Cao Bang Province. They are identifiable by the black cultural clothes they wear, which are appliquéd with yellow, pink and green ribbons sewn into strips and geometric symbolic patterns.

the black lolo

The Glitter Girls of Ha Giang

The Glitter girls of Ha Giang dress like disco balls for one reason: to attract the boys. They might not be the most skilled with a sewing machine, but these girls know how to make a high-impact entrance with minimal effort.

glitter girls textiles

The Black Hmong

The Black Hmong can be identified from a distance by their indigo dye-saturated fingers. The pride piece of any Black Hmong outfit is a shiny, sleeveless jacket where the hemp has been literally polished to perfection. Elaborate hand-embroidered and cross-stitched sleeves, collars and belt sashes are then coordinated with beeswax batik skirts, making the Black Hmong people one of the most diversely skilled textile tribes in Vietnam.

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by Donna Bramhall

Donna Bramhall is a devoted wanderluster from the United Kingdom. She runs the popular blog, Haute Culture, a personal, professional and educational exploration focused on sharing her primary experiences of worldwide travel through researching cultural costume and textiles. Visit the blog at

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